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essential oils

Aromatherapy
Aromatic History & Lore
Aromatic Recipes
Herbal Medicine
Plant Profiles
Topical Medicine
December 9, 20240Comments

The Many Benefits of Jasmine

If you’ve ever had the pleasure of smelling Jasmine, you know how captivating its scent is. Beyond its delightful fragrance and ornamental appeal, Jasmine offers a treasure trove of health
by NW School of Aromatic Medicine
Aromatherapy
Herbal Medicine
Sustainability
Topical Medicine
November 25, 20240Comments

Herbal Holiday Gift Guide

As the holiday season approaches, it's the perfect moment to celebrate the magic of small herbal businesses. Beyond the glittering lights and busy crowds, these businesses offer handcrafted remedies and
by NW School of Aromatic Medicine
Aromatherapy
Aromatic Recipes
Topical Medicine
October 29, 20240Comments

How to Use Essential Oils for Headaches

Picture this: You have something incredibly important to do – whether it's finishing a work project, getting ready for a big event, or tackling a long to-do list. You're in
by NW School of Aromatic Medicine
Aromatherapy
Human/Plant Connection
Incense as Medicine
Plant Profiles
Ritual
September 25, 20241Comments

Aromatic Plants for Improving Indoor Air Quality

In a world where we often retreat to the comfort of our homes, the indoor air we breathe has never been more crucial to our health. Did you know that
by NW School of Aromatic Medicine
Eucalyptus Benefits for Sinus Congestion and Allergies
Aromatherapy
Aromatic History & Lore
Herbal Medicine
Incense as Medicine
Plant Profiles
Topical Medicine
August 22, 20240Comments

Eucalyptus Benefits for Sinus Congestion and Allergies

It’s the middle of the night, and you’re tossing and turning in bed, unable to sleep because you can’t breathe through your nose. Whether it's due to a cold, seasonal
by NW School of Aromatic Medicine
Image of myrrh an aromatic resin
Aromatherapy
Aromatic History & Lore
Herbal Medicine
Incense as Medicine
Plant Profiles
Ritual
Topical Medicine
August 1, 20241Comments

Uncovering the Ancient Magic & Mystery of Myrrh

From the embalming rituals of ancient Egypt to the sacred altars of religious ceremonies, Myrrh has captivated the imagination and reverence of civilizations for millennia. This aromatic resin, derived from
by NW School of Aromatic Medicine
image of vetiver grass bunches used in essential oils for tranquility.
Aromatherapy
Aromatic History & Lore
Plant Profiles
Topical Medicine
July 23, 20240Comments

Vetiver Essential Oil Benefits and Versatility

Have you ever wondered where the captivating aroma of Vetiver comes from? Known as the “Oil of Tranquility,” Vetiver owes its calming and strengthening effects on the nervous system to
by NW School of Aromatic Medicine
image of a field of clary sage
Aromatherapy
Aromatic History & Lore
Herbal Medicine
Plant Profiles
July 2, 20240Comments

The Benefits of Clary Sage: Nature’s Tranquil Treasure

In the world of aromatherapy, few plants hold as revered a place as Clary Sage (Salvia sclarea). With its captivating scent and beautiful blooms, this aromatic herb has been cherished
by NW School of Aromatic Medicine
Aromatherapy
Aromatic History & Lore
Human/Plant Connection
Incense as Medicine
Natural Perfumery
Ritual
Sustainability
May 9, 20240Comments

From Nature to Nose: Unveiling the Art of Natural Perfumery

Have you ever felt a deep desire to have your beloved aromatic plants accompany you throughout your day? That’s what it’s like to wear natural perfume. Unfortunately, many modern perfumes found
by NW School of Aromatic Medicine
Aromatherapy
Aromatic History & Lore
Incense as Medicine
Natural Perfumery
Plant Profiles
Ritual
Topical Medicine
May 1, 20241Comments

Labdanum (Cistus) Resin – The Champion of Perfume

If I were to name the top 3 most tantalizing and exotic-smelling aromatics in the world, Labanum would surely be on that list. The mystique of this rich, sweet, animalic,
by NW School of Aromatic Medicine
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Natural remedies are trending now more than ever. Natural remedies are trending now more than ever. And alongside this resurgence, something new has emerged: the “AI herbalist.” We’re witnessing an explosion of AI-generated herbal blogs, books, and courses, often created by so-called “experts,” often with no education, clinical training, or lived relationship with the plants. Here’s the problem: herbal and aromatic medicine is nuanced, individualized, and deeply contextual. It cannot be reduced to algorithmic AI-pattern recognition or “input symptom, output herb.” True plant medicine is a lived experience. It unfolds in the kitchen, the garden, the apothecary, and the clinic. It engages the senses and touches the spirit. In a world where algorithms can generate polished content in seconds, human expertise matters more than ever. Real herbalists and aromatherapists know the plants intimately. They understand the delicate balance of body, mind, and spirit. They’ve walked this path, felt the plant resin on their fingers, inhaled the deep aroma of incense smoke, and seen the subtle ways plants work. And they pass their knowledge on through mentorship, ensuring plant medicine continues to thrive as a living tradition rather than a recycled dataset. Let us not lose sight of the heart and soul of plant wisdom. In our latest blog, Living in the Age of the AI Herbalist, you’ll learn: 🌱 Why AI is often wrong with plant medicine 🌱 How it doubles down on errors with absolute confidence 🌱 Why trained herbalists and aromatherapists frequently disagree with AI answers 🌱 How to spot an AI herbalist 🌱 How to protect the heart and soul of plant medicine ✨ Click the link in our bio to read the full blog. _____________ #aicontent #plantmedicine #herbalmedicine #herbalist #aromatherapist #herbalism
How can you tell the difference between AI-assembl How can you tell the difference between AI-assembled herbal information and real plant wisdom? It’s honestly getting harder to spot. The branding is clean and polished, and the tone is confident. That’s what makes it so convincing. Natural remedies are trending like never before, and with that surge comes a new problem: the “AI herbalist.” In recent years, AI-generated blogs, social media “experts” with no clinical experience, and even AI-written herbal books and courses have flooded the marketplace. This is especially concerning now that Instagram and Facebook stopped independent fact-checking in early 2025, and about 20% of TikTok content contains misinformation. Confident-sounding advice can spread faster than ever… even when it’s wrong. In our latest blog, Living in the Age of the AI Herbalist, we reveal some shocking examples: last year’s #1 Amazon bestseller in “Herbal Remedies” was written by AI (with a completely made-up author), and roughly 82% of new herbal books on Amazon were at least partially AI-generated. You’ll also learn: 🌱 Why AI is often wrong with plant medicine 🌱 How it doubles down on errors with absolute confidence 🌱 Why trained herbalists and aromatherapists frequently disagree with AI answers 🌱 How to spot an AI herbalist 🌱 How to protect the heart and soul of plant medicine ✨ Click the link in our bio to read the full blog. _______________ #AI #ageofai #herbalism #herbalist #plantmedicine #plantwisdom #herbaleducation #herbalmedicine
Did you know that over 80% of new herbal books on Did you know that over 80% of new herbal books on Amazon in 2025 were likely written by AI? 🤯 Polished, confidently written, and trending, but with no human experience, no clinical training, and no heart behind them. Herbal and aromatic medicine is not just data. It’s intuition, experience, and relationship with plants. One wrong recommendation can cause real harm… and AI doesn’t understand nuance, energetics, or safety. If real plant wisdom is important to you and you want to know how to spot “AI herbalists” before it’s too late, read our latest blog: Living in the Age of the AI Herbalist. 🌱✨ Click the link in our bio to read the full blog. _______________ #aiherbal #artificial_intelligence #herbalism #herbalist #misinformation #ageofai
A common misconception during the dead of Winter i A common misconception during the dead of Winter is that there’s nothing to wild-harvest… However, careful observation of the plant life cycle reveals that’s not necessarily true! As plants lose their leaves, they send their energy into their roots, getting ready to sustain themselves for a long winter. During this time, the life force of plants is concentrated within the woods, roots, and aromatic resins. In the winter months, the plant’s energy is highly concentrated in its root system, before moving back upwards and outwards in the spring and summer to produce more leaves, flowers, fruits, and seeds. That’s why this is the best time of year to harvest roots, woods, gums, and resins. Plants have a rhythm with how they move their life force according to the seasons and the environment. Don’t let the lack of new growth in the winter deceive you! There’s always abundance in the forest. 🌲 Have you harvested anything new lately?? _____________ #wildharvest #wildharvesting #sustainableharvest #wildcrafting #treeresins #harvesting #incenseresin
Did you know that essential oils should always be Did you know that essential oils should always be diluted before applying to your skin? 💧 Many people skip this step, which can lead to irritation, rashes, or even sensitization – a delayed allergic reaction that develops after repeated exposure. Not sure how to dilute safely? We’ve got you covered! Our free Dilution Chart & Reference Guide breaks down exact ratios for everything from face and body care to herbal baths and first-aid use. ✨ Comment “DILUTION” below, and we’ll send the guide straight to your DMs! Here’s to safe, happy, and effective essential oil use! 🌿 ___________ #essentialoil #essentialoilsafety #essentialoildilution #essentialoiltips #essentialoiltipsandtricks #essentialoiluses #aromatherapy
Ginger (Zingiber officinale) is a tropical perenni Ginger (Zingiber officinale) is a tropical perennial from the same botanical family as Turmeric and Cardamom. And here’s a fun fact: what we all know as Ginger root isn’t actually a root at all – it’s a rhizome (a horizontal underground stem that sends up new shoots and spreads the plant outward). 🌱 Even more fascinating? Culinary Ginger is considered a cultigen, meaning it exists only through its thousands of years of human cultivation. This species doesn’t grow wild anywhere in the world, though its cousin, Wild Ginger, does. The plant reaches about 3-4 feet tall with glossy, lance-shaped leaves, and its rhizomes are harvested once the foliage yellows and dies back (about 8-10 months after planting). From there, Ginger can be used fresh or is transformed into dried slices, powder, preserves, or essential oil. This classic aromatic spice has been used for thousands of years across cultures – there’s evidence of it being used in China and India over 2,000 years ago! Ginger is one of the only herbal remedies seen in the main 4 ancient traditional medicine systems: Chinese, Ayurvedic, Unani Tibb, and Greek. All 4 systems recognize Ginger as a warming herb traditionally used to support cold conditions in the body. That kind of universal consensus is rare in herbal history. 🔥 Swipe through to explore the aromatic medicine of this fiery, fragrant spice.
In nature, energy moves downward in winter. Plants In nature, energy moves downward in winter. Plants instinctively know this isn't the time to grow outward – it's time to ground inward. Sap withdraws from branches and leaves and sinks into the roots. Plants release their leaves, cease their blooming, and focus entirely on conserving energy deep beneath the soil. Life concentrates itself underground, where warmth is steadier, nourishment is stored, and strength is sustained. The root becomes the plant's anchor and its storehouse through the cold months. Animals follow this same wisdom: bears curl into dens, insects burrow into bark and soil, amphibians sink into mud, and countless species enter states of dormancy or hibernation, conserving their life force until the light returns. As animals of Earth, we humans mirror this cycle too, whether we realize it or not. Winter invites us inward, into our homes, into our bodies, into our inner landscapes. It asks us to slow down, to root ourselves, and to nourish what sustains us beneath the surface. We are called to tend our inner fire and honor the ancient winter wisdom of rest and regeneration. And just as plants draw strength from their roots, we too can draw upon the medicine of aromatic roots to support us through winter’s depths. Aromatic roots are uniquely suited for winter support: anchoring us when we feel scattered, strengthening us when we grow weary, and protecting us when our defenses run thin. They carry the plant's deepest intelligence – the part that knows not just how to survive, but how to thrive. In our new article, we explore how specific aromatic roots can help you build warmth, resilience, and grounding through the winter months… You’ll discover: ❄️ How to work with winter’s energetics instead of pushing against them 🌱 The top 5 aromatic roots for winter wellness and grounding 🔥 How to support your body and nervous system through the darkest months of the year ✨ Read “Aromatic Roots for Winter” by clicking the link in our bio. ___________ #herbalroots #plantroots #herbalwisdom #aromatherapy #energeticherbalism #energetics #aromaticmedicine
What aromatics do you call on for love? 💞🌸 We coul What aromatics do you call on for love? 💞🌸 We couldn’t choose just one, so here are 4 of our favorite heart-opening botanicals. 🌹 Rose is the timeless emblem of love. In folklore, it has been used to attract and protect true love, opening the heart and softening emotional walls. Its aroma nurtures both romantic devotion and deep self-compassion. 💜 Lavender carries a calming magic. Traditionally associated with peace and reconciliation, its soothing scent relieves tension and restores harmony in relationships – including the one you have with yourself. 🌿 Jasmine is a popular aphrodisiac, long revered for awakening sensuality, intimacy, and joy. It can promote passion, creativity, and confidence in all parts of your life. 🕯️ Vanilla is a warm, grounding aromatic that has commonly been used to promote feelings of love and friendship. Whether you’re cultivating deeper self-love or inviting more passion and connection into your life, these plants have long been allies in matters of the heart. ✨ Which one resonates with you today? ___________ #valentinesdayscents #heartopening #selfloveisthebestlove #selfcare #aromaticmedicine #rose #lavender #jasmine #vanilla
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